WELCOME 
Most of my days consist of brainstorming whether or not He-man could beat Conan The Barbarian in a cage match. The other portion of my job involves leading development of Creative in new media ventures. From viral videos to off beat print campaigns to development of a core new business pitch format, it comes in waves and ends in victory. The ability to concept, art direct, and produce all forms of digital and traditional media has elevated the necessity for heated ping pong matches at work. I’ve worked directly on clients such as Land Rover, Toshiba, Dodgers, Mattel, Southern California Edison, Southwest Rapid Rewards, Jenny Craig, Hilton, and Invisalign. Now only if I can decide if Kit from Knight Rider is in fact an early version of a Cylon.
I am creative professional with diversified experience in broadcast, digital, and traditional media. Focused in new media, conceptual thinking, video, and design I am an effective designer of large projects and big brands, with a successful record of quality and diligence.
RECENT WORK
Solspot
SCE - Energy Upgrade California
Southern California Edison PEV Dealer Video
How do you make sure car dealers are telling their customers the right information about Plug-in Electric Vehicles? You make sure the dealers don't have to worry about it. Just have them tell their customers to call their local electric company. Just that easy. No Hassels. No stopping the sale. But we thought a nice video would help the dealers remember this easy solution.
Our Unnoticed Hero's
I love this idea and here's a sample execution for a pitch we did for a well known power company. The music and visuals really give you the feeling that there are hero's out there that keep our power running day and night in wind and rain. They're our Unnoticed Hero's.
Michael Keeling Mood Piece
For pitches in the great world of advertising we sometimes need to convey a mood or example of what we want to achieve. Making a dynamic video is usually the best way to knock down the barriers the client may have. This is a video of some amazing lighting work that the artist Michael Keeling has done for some well known music videos set to some heart thumping music and editing that is likely to make you go into a seizure. Awesome!
Armorite Night Deposit Bag by Polypak
One of a few animations I built for Polypak to showcase their new line of Armorite Bags. These animations are meant to showcase the new features of these polybags that help prevent tampering which is best used for banks or companies needing to transfer cash or valuables.
Southern California Edison & Best Buy "Everyday"
Southern California Edison & Best Buy would like to make a suggestion... switch to an Energy Star Qualified TV. And save energy, money and the environment. This spot runs in all the Best Buy locations in the Southern California region.
Wunderman Holiday's
Some of Wunderman Irvine's favorite employees wishing everyone a Happy Holidays! To get all three dogs to stay in one spot for as long as we did is nothing short of a Christmas Miracle.
Poly Pak Website
This site was built with partners Fusioncorp Design, Relecom, and E-Link as a complete site build from the ground up. The site features a complete back-end Content Management System enabling complete analytical tracking through to purchase of products within the E-commerce. With variable content window showcasing slideshow images and video content as well as custom built graphics and animations. Poly Pak may be a mid level bag production company but their site is light years ahead of the competition.
Land Rover "School"
This spot I help build recently is a concept piece only as it never aired. But Creative Director Craig Evans and I cobbled this beauty together from his brilliant idea of using the money normally spent on a big budget TV commercial and doing good with it. In this case it's a school for those who don't normally get a chance at education. I enjoy doing work with great ideas like this. I think that's why Craig and I get along... cause he's smarter than me.